Event Website & Registration Management System

UK Trade & Investment

The Challenge

UKTI - the government body responsible for driving the nation’s import and export trade - required a website to market a series of high-level networking events and act as an event registration tool. With the event dates fast approaching they needed the complex site delivered to a tight deadline. As a government commissioned project, the site had to undergo rigorous independent security testing and comply with strict accessibility guidelines.

The Execution

Aided by a streamlined registration process and effective email marketing campaigns, the events attracted over a thousand UK companies and generated numerous business opportunities. Our knowledge of the system allowed us to swiftly adapt the infrastructure to cater for both overseas events and last minute additions. We were able to save UKTI and their event management company both time and money with our database management capabilities.

The Solution

Working with event management agency Innovision, we produced a secure registration and payment site within a short space of time. Including the functionality to book one-to-one meetings with a series of experts and explore opportunities in different Asian markets, the site provided an informative resource for UK companies. We also worked with UKTI Asia Task Force team to develop a website and email marketing strategy.

Project Features

  • Secure registration and payment site
  • Custom one-to-one meetings booking module
  • Powerful custom content management system
  • Passed rigorous independent penetration testing
  • Mass email marketing campaigns

“Thank you so much for everything you’ve done to get the site to where it is. It looks amazing and the help and support you’ve given on this project has been fantastic. I don’t think we could have found a more professional, hard working partner to work with on the project.”

Danielle Littlestone, Acting Head of Logistics - innovision